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Domain Name Impact On Google Ranking

By James On December 14, 2008 Under General, Miscellaneous

The purpose of this article is to report on my Dollar James blog about my analysis on whether a domain name can influence or not your ranking in Google search engine. I am not too sure whether I will be able to conclude on something reliable or not, but I will give it a go, as I know there has been a tough debate about this domain name issue for several years. So how did all this happen? And how will I proceed?

After creating my blog Logicinstrument.com, I saw that my new blog was quickly well ranked under Google as I was already on the first page after only 3 days for the Google search “Logic Instrument”. If you search for these terms under Google.com you will see that there are over 14 million results. What is quite extraodinary is that a few days after my blog creation, my blog is already ranked in TOP 10 of Google for the term Logic Instrument. So maybe the domain name has a big impact on my ranking? Thats what I first thought when I saw this. Meanwhile after searching a bit, I found under the Google adword keyword tool that there were only about 3,000 searches per month worldwide for these terms. Therefore this probably means that in terms of SEO there is little competition. But I am unable to check this. As a consequence I decided to create several other blogs, with good domain names and which have larger seaches per month.

The blogs that I have created are: pda-handhelds.com, eyes-surgery.com and handheldscomputers.com ! I chose topics that i knew well, handhelds & pda and eye surgery. As you may have noticed I have two domain names with a ‘-’ in between two words, and one without. This is basically to see if this has an impact or not on your ranking. As from what I read online, it appears that in some cases Google considers that if you have the words.com domain name (ex: logicinstrument.com or handheldscomputers.com), they will consider it as the website where the concept or word comes from. In other words its as if you were the brand, or that you owned the word. But I cannot validate this yet. This is why I created these domaines, in order to see if the domain name had an impact on the SEO and on your Google ranking. I will keep you updated with my analysis after a few days or weeks.

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2 comments - add yours
Sabac

January 6, 2009

No doubt, if you have a keyword in domain name then there is nothing better than it. Google spiders will love to rank your site well against the terms and I have personally tested it. For the same reason, I have many blogs and sites with keywords in their name followed by dash.

Ajith Edassery

August 26, 2009

There is definitely something about the phrase formation of the domain name. Earlier people used to go for short and crisp names. Now the idea is to have a two to four word phrase that has search value.

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